About Jason Liebig
A New York City based writer, editor and sometimes actor. After spending much of the 1990′s in the comic book business helping tell the stories of Marvel Comics’ X-Men as series editor, he has since split his time between developing his own entertainment properties while still consulting and working on others.
Having been described as “the Indiana Jones of lost and forgotten candy”, Jason is one of the country’s premier candy collectors and historians with his discoveries appearing in countless blogs, magazines, newspaper articles, and books.
Always happy to share his knowledge and unique perspectives on this colorful part of our popular culture, Jason has consulted with New York’s Museum of Food and Drink and has also been a featured guest on Food Network’s Heavyweights, France’s M6 Capital, and New York’s TheActionRoom.com.
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With Valentine’s Day rapidly approaching I’ve decided to dedicate the next few days’ posts to Valentine’s-related candy. Today, I’ll be sharing the contents of a neat little sales brochure covering LifeSavers’ 1994 Valentine’s offerings!
Posted in 1990's, Boxed, Hard Candy, Holiday
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Tagged 1990's candy, 90's candy, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, Life Savers, Lifesavers, Nabisco, packaging, sweets, Valentine candy, Valentine's Day, vintage candy wrapper, wrapper
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So there’s this giant blizzard heading my way, and they’ve dubbed it Nemo. I don’t recall blizzards ever getting names in the past.
Posted in 1970's, British, Nestle
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Tagged candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, packaging, sweets, vintage candy wrapper, wrapper
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As I mentioned yesterday, on February 6th 2012, CollectingCandy.com officially launched. To celebrate this first birthday, I’ve gone back over the site’s 293 entries posted so far and have selected fifteen of my favorites to highlight and discuss. Let’s get … Continue reading →
Posted in 1950's, 1960's, 1970's, 1980's, 1990's, Boxed, British, Cadbury, Chocolate, CountdownToHalloween, Halloween, Hard Candy, Hershey, Holiday, Mars, Nestle, Wonka
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Tagged candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, packaging, sweets, vintage candy wrapper, wrapper
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A year ago today, on February 6th 2012, CollectingCandy.com was launched. I didn’t want to go by today without mentioning that, but that’s all I’m going to say about it just now. I do plan to mark the occasion in … Continue reading →
Posted in 1970's, Chocolate, Mars, Topps, Wacky Packages
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Tagged 1970's candy, 70's candy, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, humor, Mars, packaging, parody, Snickers, sticker, sweets, Topps, vintage candy wrapper, Wackies, Wacky Packs, Wakcy Packages, wrapper
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Back in 1975, Ferrara Pan took a pair of its mainstay offerings and presented them in novelty boxes, each shaped like a fun vehicle. Of the two, I’ve managed to find the Atomic Fire Ball Candy (Fire) Engine and … Continue reading →
Posted in 1970's, Hard Candy, Novelty
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Tagged 1970's candy, 70's candy, Atomic Fireballs, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, Ferrara Pan, novelty candy, novelty candy container, packaging, sweets, vintage candy wrapper, wrapper
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It’s Super Bowl XLVII (Superbowl 47) today, the NFL’s championship game between the San Francisco 49’ers and the Baltimore Ravens. To mark that occasion I wanted to share a few NFL and Super Bowl related Snickers candy wrappers I’ve got … Continue reading →
Posted in Mars
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Tagged candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, football, licensed, limited edition, M&M/Mars, NFL, packaging, Snickers, Super Bowl, Superbowl, sweets, vintage candy wrapper, wrapper
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Though I don’t remember the Nestle Calypso bar, I’ve had a 1960’s wrapper in my collection for a few years and it’s pretty neat. Recently I acquired a previously-unknown 1970’s Calypso bar wrapper with a completely different design and thought … Continue reading →
Posted in 1960's, 1970's, Nestle
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Tagged 1960's candy, 1970's candy, 60's candy, 70's candy, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, coconut, collectible, collecting candy, confectionery, confections, Nestle, packaging, sweets, vintage candy wrapper, wrapper
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Though the title of today’s post might sound like some negative thing, it’s not. Because today’s post is all about when Nestle promoted the Butterfinger brand with a slightly edgy, humorous take on itself. It’s also how they renamed Butterfinger … Continue reading →
Posted in Chocolate, Nestle, Peanut Butter
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Tagged April 1st, April Fool's Day, Butterfinger, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, humor, Nestle, packaging, parody, sweets, vintage candy wrapper, Wacky Packages, wrapper
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Much of my work here on CollectingCandy.com is related to uncovering and celebrating the histories of candy packaging and marketing, but that still leaves room to eyeball the current crop of confectionery goodies and cheer lead them as well. Since … Continue reading →
Posted in Bubble Gum, Mars, Sour Candy
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Tagged 2012, 2013, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, Hubba Bubba, Necco, Necco Wafers, new, packaging, Skittles, Starburst, sweets, vintage candy wrapper, wrapper, Wrigley
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Welcome back to another edition of CollectingCandy.com’s Wacky Wednesdays! This week, we’ll be looking at one of my favorite parodies from the recently released Wacky Packages Old School series 4 – Atomic Fur Ball.
Posted in 1970's, Boxed, Hard Candy, Topps, Wacky Packages
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Tagged 1970's, 1970's candy, 70's, Atomic Fireballs, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, cinnamon, collectible, collecting candy, confectionery, confections, Ferrara Pan, Fireballs, packaging, stickers, sweets, vintage candy wrapper, Wackies, Wacky Packages, Wacky Packs, wrapper
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