Author Archives: Jason Liebig

About Jason Liebig

A New York City based writer, editor and sometimes actor. After spending much of the 1990′s in the comic book business helping tell the stories of Marvel Comics’ X-Men as series editor, he has since split his time between developing his own entertainment properties while still consulting and working on others. Having been described as “the Indiana Jones of lost and forgotten candy”, Jason is one of the country’s premier candy collectors and historians with his discoveries appearing in countless blogs, magazines, newspaper articles, and books. Always happy to share his knowledge and unique perspectives on this colorful part of our popular culture, Jason has consulted with New York’s Museum of Food and Drink and has also been a featured guest on Food Network’s Heavyweights, France’s M6 Capital, and New York’s TheActionRoom.com. My Google Profile+

Brach’s Boxes of the 1960’s!

Recently I posted about my success in locating a pair of 1960’s Breaker Confections boxes I’d long been searching for.  At the same time I found those I also acquired two 1960’s Brach’s candy boxes, adding to the two I’d … Continue reading

Posted in 1960's, 1970's, Boxed | Tagged , , , , , , , , , , , , , , , , | 2 Comments

A Quick Trip to Trader Joe’s Colorful Candy Isle!

I am not a regular Trader Joe’s customer so it’s quite an adventure and a treat when I get to visit one of their stores.  My lack of regular trips should not reflect any shortage of affection I have for … Continue reading

Posted in Chocolate | Tagged , , , , , , , , , , , , , , , , | 2 Comments

1970’s Chocolate Bars from Amish Country!

Today I’d like to take a quick look at a pair of late 70’s wrappers I have for souvenir Pennsylvania Amish chocolate bars.

Posted in 1970's, Chocolate | Tagged , , , , , , , , , , , , , , , , , | 5 Comments

Sour Power-Up with Fleer Puckers!

Last year I posted about a piece I was delighted to discover from 1970’s Fleer called Big Pucker.  Some months later I would find a mention of its predecessor Little Puckers in an old trade magazine.   But I didn’t know … Continue reading

Posted in 1970's, Fleer, Sour Candy | Tagged , , , , , , , , , , , , , , , , , | 3 Comments

Just Born on the 4th of July — Happy Independence Day with 2003’s Mike and Ike Stripes!

Here in the United States we celebrate our Independence Day every July 4th and to mark the occasion this year I thought I’d focus on one of Just Born’s patriotic offerings from a decade ago; Mike and Ike Stripes!

Posted in Boxed, Holiday | Tagged , , , , , , , , , , , , , , , , , , | 2 Comments

Unreal Organic Candy – Unjunked and Now Updated!

About a year ago, I covered my first encounter with the Unreal candy brand, a line of organic candy bar offerings meant to compete with and offer a healthier alternative to the candy isle standards. Back then I noted how … Continue reading

Posted in Chocolate | Tagged , , , , , , , , , , , , , , , , , , | 2 Comments

Breaker Confections’ 5-Cent Window Boxes from 1963!!

Breaker Confections is a name that you might not know, although you’ll certainly recognize some of their more successful creations like Bottle Caps, Tart N Tinys and Everlasting Gobstoppers.   The company name was retired when it became a part of … Continue reading

Posted in 1960's, Boxed, Hard Candy, Wonka | Tagged , , , , , , , , , , , , , , , , , , , , | 13 Comments

NBA Finals Game 7 Tonight – NBA-Related Candy Today!

It’s Game 7 of the 2013 NBA Finals and tonight the San Antonio Spurs or the Miami Heat will  come away with an NBA championship.  In recognition of that, I selected a number of NBA-related candy packages from my collection … Continue reading

Posted in 1990's, Canadian, Chocolate, Nestle | Tagged , , , , , , , , , , , , , , , , | 1 Comment

A Fruity Forgotten One from the 1990’s – Frutables Juice Gum!

As I’ll often find when researching vintage confectionery, “Googling it” regularly turns up nothing – zip, zilch, and nada.  The history of candy packaging, especially for short-lived products, is seemingly lost and the internet can provide little help.  So when … Continue reading

Posted in 1990's, Bubble Gum, Gum | Tagged , , , , , , , , , , , , , , , , | 2 Comments

Nestle’s 1979 Mail-Away Superman Ring Offer and more!

Man of Steel, the latest cinematic interpretation of DC Comics’ Superman premiered at #1 in theaters over this past weekend.  It made me realize this would be a great time to do a Superman-related post.  So today I’d like to … Continue reading

Posted in 1970's, Chocolate, Nestle | Tagged , , , , , , , , , , , , , , , , , , | 2 Comments