About Jason Liebig
A New York City based writer, editor and sometimes actor. After spending much of the 1990′s in the comic book business helping tell the stories of Marvel Comics’ X-Men as series editor, he has since split his time between developing his own entertainment properties while still consulting and working on others.
Having been described as “the Indiana Jones of lost and forgotten candy”, Jason is one of the country’s premier candy collectors and historians with his discoveries appearing in countless blogs, magazines, newspaper articles, and books.
Always happy to share his knowledge and unique perspectives on this colorful part of our popular culture, Jason has consulted with New York’s Museum of Food and Drink and has also been a featured guest on Food Network’s Heavyweights, France’s M6 Capital, and New York’s TheActionRoom.com.
My Google Profile+
Recently I posted about my success in locating a pair of 1960’s Breaker Confections boxes I’d long been searching for. At the same time I found those I also acquired two 1960’s Brach’s candy boxes, adding to the two I’d … Continue reading →
Posted in 1960's, 1970's, Boxed
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Tagged 1960's candy, 60's candy, Brach's, Brocks, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, packaging, sweets, vintage candy wrapper, wrapper
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I am not a regular Trader Joe’s customer so it’s quite an adventure and a treat when I get to visit one of their stores. My lack of regular trips should not reflect any shortage of affection I have for … Continue reading →
Posted in Chocolate
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Tagged candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, organic, packaging, retail, store brand, sweets, Trader Joe's, vintage candy wrapper, wrapper
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Today I’d like to take a quick look at a pair of late 70’s wrappers I have for souvenir Pennsylvania Amish chocolate bars.
Posted in 1970's, Chocolate
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Tagged 70's candy, 70's chocolate, Amish, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, packaging, Pennsylvania Amish, Pennsylvania Dutch, sweets, vintage candy wrapper, wrapper
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Last year I posted about a piece I was delighted to discover from 1970’s Fleer called Big Pucker. Some months later I would find a mention of its predecessor Little Puckers in an old trade magazine. But I didn’t know … Continue reading →
Posted in 1970's, Fleer, Sour Candy
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Tagged 1970's candy, 1970's Fleer, 70's candy, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, Fleer, Fleer candy, packaging, sweets, vintage candy wrapper, wrapper
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Here in the United States we celebrate our Independence Day every July 4th and to mark the occasion this year I thought I’d focus on one of Just Born’s patriotic offerings from a decade ago; Mike and Ike Stripes!
Posted in Boxed, Holiday
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Tagged 4th of July, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, holiday, Independence Day, Just Born, Mike and Ike, packaging, patriotic, sweets, vintage candy wrapper, wrapper
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About a year ago, I covered my first encounter with the Unreal candy brand, a line of organic candy bar offerings meant to compete with and offer a healthier alternative to the candy isle standards. Back then I noted how … Continue reading →
Posted in Chocolate
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Tagged all-natural, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, contemporary, natural, organic, packaging, sweets, unjunked, Unreal, vintage candy wrapper, wrapper
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Breaker Confections is a name that you might not know, although you’ll certainly recognize some of their more successful creations like Bottle Caps, Tart N Tinys and Everlasting Gobstoppers. The company name was retired when it became a part of … Continue reading →
Posted in 1960's, Boxed, Hard Candy, Wonka
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Tagged 1960's, 1960's candy, 60's candy, Breaker Confections, Breaker's, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, jawbreakers, packaging, sweets, vintage candy wrapper, Willy Wonka, Wonka, wrapper
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It’s Game 7 of the 2013 NBA Finals and tonight the San Antonio Spurs or the Miami Heat will come away with an NBA championship. In recognition of that, I selected a number of NBA-related candy packages from my collection … Continue reading →
Posted in 1990's, Canadian, Chocolate, Nestle
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Tagged basketball, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, NBA, packaging, Shaq, Shaquille O'neal, sweets, vintage candy wrapper, wrapper
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As I’ll often find when researching vintage confectionery, “Googling it” regularly turns up nothing – zip, zilch, and nada. The history of candy packaging, especially for short-lived products, is seemingly lost and the internet can provide little help. So when … Continue reading →
Posted in 1990's, Bubble Gum, Gum
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Tagged 1990's gum, 90's gum, Adams gum, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, packaging, sweets, vintage candy wrapper, Warner-Lambert, wrapper
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Man of Steel, the latest cinematic interpretation of DC Comics’ Superman premiered at #1 in theaters over this past weekend. It made me realize this would be a great time to do a Superman-related post. So today I’d like to … Continue reading →
Posted in 1970's, Chocolate, Nestle
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Tagged 1970's candy, 70's candy, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, DC Comics, Nestle, packaging, superheroes, Superman, sweets, vintage candy wrapper, wrapper
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