About Jason Liebig
A New York City based writer, editor and sometimes actor. After spending much of the 1990′s in the comic book business helping tell the stories of Marvel Comics’ X-Men as series editor, he has since split his time between developing his own entertainment properties while still consulting and working on others.
Having been described as “the Indiana Jones of lost and forgotten candy”, Jason is one of the country’s premier candy collectors and historians with his discoveries appearing in countless blogs, magazines, newspaper articles, and books.
Always happy to share his knowledge and unique perspectives on this colorful part of our popular culture, Jason has consulted with New York’s Museum of Food and Drink and has also been a featured guest on Food Network’s Heavyweights, France’s M6 Capital, and New York’s TheActionRoom.com.
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The characters from Super Mario Brothers have received a number of licensed confectionery treatments over the years. I had the pleasure of covering one of the earliest back in May when I discussed Candy USA’s Super Mario Bros. bar from … Continue reading →
Posted in 1990's, Boxed, Christmas, Gummies
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Tagged 1990's, 90's, 90's candy, 90's chocolate, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, licensed, Mario Brothers, Nintendo, packaging, Super Mario, sweets, video games, vintage candy wrapper, wrapper
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It’s been a couple of weeks since I last pulled something from the 1970’s archives to share, so today I’m presenting a Wonka treat you’ve likely never seen before: Tangy Bloops Super Sour Candy!
Posted in 1970's, 1980's, Nestle, Sour Candy, Wonka
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Tagged 1970's, 1970's candy, 1980's candy, 70's, 70's candy, 80's candy, Breaker, Breaker Confections, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, mascot, packaging, sour, sweets, vintage candy wrapper, Willy Wonka, Wonka, wrapper
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Maria Sharapova is currently one of the most successful and popular tennis players in the world and she’s used that on-court success to branch out into other areas — one of which being confection with her Sugarpova candy brand. Today … Continue reading →
Posted in Bubble Gum, Gummies, Sour Candy
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Tagged candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, celebrity, collectible, collecting candy, confectionery, confections, licensed, packaging, Sharapova, Sugarpova, sweets, tennis, US Open, vintage candy wrapper, wrapper
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Yesterday, Google announced that the next version of their Android mobile operating system will be named KitKat! With previous versions of their OS sporting nicknames like Cupcake, Jellybean and Ice Cream Sandwich, it should come as no surprise that they … Continue reading →
Posted in Hershey, Nestle
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Tagged Android, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, Google, Kit Kat, KitKat, licensed, Nestle, packaging, sweets, vintage candy wrapper, wrapper
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Sometimes a store exclusive candy offering is easy to spot – as it will be talked about in the trade press or have a large graphic on the package indicating it as special. But with this new release of Strawberry-Banana … Continue reading →
Posted in Nestle, Wonka
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Tagged 7-11, 7-Eleven, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, exclusive, packaging, redesign, Seven Eleven, sweets, Tangy Taffy, vintage candy wrapper, Wonka, wrapper
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There are countless mysteries and forgotten favorites in the world of candy and I’ve had the pleasure of documenting many of them right here on this site. It’s always a thrill to discover these lost treats and fun to … Continue reading →
Posted in 1970's, Chocolate
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Tagged 1970's candy, 70's candy, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, mascot, packaging, Purina, ralston, Ralston-Purina, sweets, vintage candy wrapper, wrapper
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On February 7th of 2012 (only the second day of publication for this site) I wrote a short post about Bubblicious gum that mentioned my colorful collection of nine different Japanese Bubblicious packs. Since then my collection has nearly doubled … Continue reading →
Posted in Bubble Gum, Japanese
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Tagged bubble gum, bubblegum, Bubblicious, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, gum, Japan, Japanese, packaging, soft-chunk, sweets, vintage candy wrapper, wrapper
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Wanted to post up a fun pop-culture piece for today and I think I’ve got the perfect one. Back in 1983 the UK’s Barratt company released “The A-Team Super Stringy Bubble Gum” in a grape flavor.
Posted in 1980's, British, Bubble Gum, Gum
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Tagged 1980's, 1980's gum, 80's, 80's gum, Big League Chew, British, bubblegum, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, Cannell, collectible, collecting candy, confectionery, confections, licensed, packaging, sweets, UK, vintage candy wrapper, wrapper
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Here at CollectingCandy.com I tend to throw around the adjectives “lost” and “forgotten” from time-to-time and I don’t think I’m being overly dramatic when I do. In the realm of vintage candy countless products have come and gone, seemingly in … Continue reading →
Posted in 1980's, Gummies, Wonka
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Tagged 1980's, 1980's candy, 1980's Wonka, 80's, 80's candy, 80's gummies, 80's Wonka, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, Gummies, packaging, sweets, vintage candy wrapper, Willy Wonka, wrapper
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During a recent candy hunt to a dollar store, I came across a box for “Original Snaps”, a classic treat from the American Licorice Company. I realized that this was the same company that had been making Snaps for decades … Continue reading →
Posted in 1970's, Boxed
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Tagged 1970's candy, 70's candy, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, licorice, packaging, sweets, vintage candy wrapper, wrapper
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