Over the last several years, Just Born has been on a roll, introducing refreshed versions of their main line packaging across-the-board. And where these updates have really shined has been in their seasonal offerings.
This year, they’ve outdone themselves with a trio of fun new box designs that combine for some of the best of Halloween 2015. Make the jump to take a closer look!
Just Born started going “all-in” on Halloween back in 2012 when they introduced a Halloween-only edition Mike and Ike flavor assortment called Mummy’s Mix, it was the first Mike and Ike box to feature any kind of character mascot in nearly a decade:
Just-Born-Mike-and-Ike-Mummys-Mix-Halloween-candy-box-October-2012
The following year, Mummy’s Mix returned with an updated Mike and Ike main logo and was joined by Mike and Ike Vampire Variety featuring a fun new vampire mascot!
Just-Born-Mike-and-Ike-Mummys-Mix-Halloween-5-oz-candy-box-October-2013
Just-Born-Mike-and-Ike-Vampire-Variety-Halloween-5-oz-candy-box-October-2013
With the introductions of Vampire Variety and Mummy’s Mix having taken place over the last few years, I didn’t expect Just Born to offer up big news this Halloween. But rather than coasting on the success of those previous offerings, they surprised me by releasing three new package redesigns for their 2015 Halloween line-up.
First up, they’ve given us a Mike and Ike Original Fruits box featuring a striking Halloween graphical treatment and delightful cartoon zombie/ghoul mascot:
Just Born – Mike and Ike Original Fruits – Halloween seasonal graphics – 5oz candy box – October 2015
And for the first time, the Hot Tamales brand gets a Halloween edition box in 2015!
Just Born – Hot Tamales – Halloween seasonal graphics – 5oz candy box – October 2015
And finally, my favorite of the bunch, a Zombie-fied version of Mike and Ike Zours sour candies:
Just Born – Mike and Ike Zours Zombies Sour Fruitz – Halloween seasonal graphics – 3.6 oz candy box – October 2015
You can see how the box differs from the standard version here:
Just Born – Mike and Ike Zours Zombies Sour Fruitz – standard Zours packaging comparison – 2015
Pretty terrific stuff and a Halloween packaging line-up that really stands out! Well done, Just Born – these are three of my Halloween 2015 favorites!
And that’s everything I’ve got to share on that. See you next time!
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Today’s post has been part of CollectingCandy.com’s 2015 Countdown to Halloween. To check out other sites celebrating Halloween all month long, visit the official CountdownToHalloween site. For more of CollectingCandy.com’s CountdownToHalloween posts, just click here.
