About Jason Liebig
A New York City based writer, editor and sometimes actor. After spending much of the 1990′s in the comic book business helping tell the stories of Marvel Comics’ X-Men as series editor, he has since split his time between developing his own entertainment properties while still consulting and working on others.
Having been described as “the Indiana Jones of lost and forgotten candy”, Jason is one of the country’s premier candy collectors and historians with his discoveries appearing in countless blogs, magazines, newspaper articles, and books.
Always happy to share his knowledge and unique perspectives on this colorful part of our popular culture, Jason has consulted with New York’s Museum of Food and Drink and has also been a featured guest on Food Network’s Heavyweights, France’s M6 Capital, and New York’s TheActionRoom.com.
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Traditionally, the United States gets the bulk of Halloween-themed candy, but in recent years the popularity of Halloween has grown around the world. That’s led to some pretty cool Halloween confectionery releases originating in spots outside of the good old … Continue reading →
Posted in Chocolate, CountdownToHalloween, Halloween, Hershey, Nestle
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Tagged candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, Halloween, Hershey, Kit Kat, KitKat, Nestle, packaging, sweets, vintage candy wrapper, wrapper
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Caramel apple seems to be the trending limited edition candy flavor this season with a number of brands offering their version of the classic mix. One example that’s new this year is from Nestle’s Wonka brand – so make the … Continue reading →
Posted in CountdownToHalloween, Halloween, Holiday, Nestle, Wonka
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Tagged candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, caramel apple, collectible, collecting candy, confectionery, confections, Halloween, Halloween candy, Laffy Taffy, limited edition, packaging, sweets, Tangy Taffy, vintage candy wrapper, Willy Wonka, Wonka, wrapper
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Today I’m coming at the idea of Halloween candy and candy marketing a little sideways. Rather than feature vintage packaging created specifically for the holiday, I’m going to showcase how Halloween has been used to promote all-year round versions of … Continue reading →
Posted in 1970's, Chocolate, CountdownToHalloween, Halloween, Hershey, Holiday
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Tagged 1970's, 70's, Almond Joy, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, Halloween, Mounds, packaging, Peter Paul, sweets, vintage candy wrapper, wrapper
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Healthy Food Brands, or The HFB Candy Company as they’re now called, are the folks who have been behind the Angry Birds gummies line since its introduction in 2012. Earlier this year, HFB followed up their success with the Angry … Continue reading →
Posted in Boxed, Chocolate, CountdownToHalloween, Gummies, Halloween, Holiday
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Tagged candy collecting, candy collection, candy collector, Candy Crush, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, Halloween, iphone, licensed, packaging, seasonal, sweets, video game, vintage candy wrapper, wrapper
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Across the pond and just before the turn of the Millennium, Nestle UK created a brief but fun seasonal release with their Wonka Screams. Make the jump to check out these chocolate-covered raspberry Halloween treats!
Posted in British, Chocolate, CountdownToHalloween, Halloween, Holiday, Nestle, Wonka
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Tagged British, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, English, Halloween, packaging, sweets, United Kingdom, vintage candy wrapper, Willy Wonka, Wonka, wrapper
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One of the Halloween confectionery releases I’ve come to be keenly interested in each year are Snickers Pumpkins. This is partially due to them being a holiday release of a classic popular brand, but it’s also due to their receiving … Continue reading →
Posted in Chocolate, CountdownToHalloween, Halloween, Holiday, Mars, Peanut Butter
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Tagged candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, Halloween, Mars, packaging, peanut butter, seasonal, Snickers, sweets, vintage candy wrapper, wrapper
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We’re going all the way back to the 1950’s for today’s post and a look at a Halloween treat that has been enjoyed by generations of kids. So make the jump to check out Charms Halloween Pumpkin Pops from the … Continue reading →
Posted in 1950's, CountdownToHalloween, Halloween, Holiday
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Tagged 1950's, 50's, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, Charms, collectible, collecting candy, confectionery, confections, Halloween, lollipops, packaging, sweets, vintage candy wrapper, wrapper
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Getting back to our CountdownToHalloween coverage proper today, we’ll be looking at a current offering from the Trolli brand I grabbed last month as well as one I picked up a couple of years ago. Make the jump and … Continue reading →
Posted in Boxed, CountdownToHalloween, Gummies, Halloween, Holiday
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Tagged candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, Ferrara Pan, Gummies, gummy, Halloween, packaging, sweets, Trolli, vintage candy wrapper, wrapper
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Yesterday, as part of a two-part flashback recap, I presented a collection of my favorite CountdownToHalloween entries from past years. Those posts showcased items that were largely contemporary in nature, so today I’ll be following that up by putting a … Continue reading →
Posted in 1960's, 1970's, 1980's, 1990's, Boxed, Bubble Gum, CountdownToHalloween, Fleer, Gum, Halloween, Holiday, Japanese, Wonka
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Tagged 1960's, 1970's, 1980's, 60's, 70's, 80's, candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, Halloween, packaging, sweets, vintage, vintage candy wrapper, wrapper
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Getting just past the midpoint on our month-long CountdownToHalloween, I’ve decided to offer up something a little different – a two-part recap of some of my favorite posts from our previous years’ Halloween coverage. Now, I could sell this two-parter … Continue reading →
Posted in Canadian, Chocolate, CountdownToHalloween, Halloween, Hershey, Holiday, Nestle
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Tagged candy collecting, candy collection, candy collector, candy wrapper collection, candy wrapper collector, collectible, collecting candy, confectionery, confections, Halloween, packaging, sweets, vintage candy wrapper, wrapper
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