Nestle Crunch recently partnered up with Charles M. Schulz’ Peanuts characters, first launching with a fun selection of packaging for Christmas 2014. That partnership promises to see the Peanuts characters gracing Nestle Crunch packaging throughout the year, with new holiday packaging for Nestle Crunch all along the way. For the Valentine’s holiday that means we’re getting a pair of lovely Nestle Crunch Snoopy packages!
For Valentine’s 2014, the Nestle Crunch chocolate heart product received a complete packaging redesign and just one year later it has been given a whole new look again with the iconic character of Snoopy. Here it is:
As this is the third wrapper design in as many years, I thought I’d showcase the quick progression with a comparison graphic:
I think all three of those wrapper designs look great, though I really am enjoying the addition of Snoopy on the newest version.
Up until just a few days ago, I had assumed that the Crunch Valentine Heart with Snoopy was the only Nestle product that was getting the Peanuts treatment for the holiday. In all the locations I’d shopped for Valentine’s candy at, that was all I’d seen. But then I came across a 10oz Nestle Crunch Hearts pack in my local grocery store – the only spot I’d encountered it at.
The individual foil wrappers feature Charlie Brown in addition to Snoopy and Woodstock:
Pretty neat stuff and it has me looking forward to what Nestle Crunch and the Peanuts gang will bring together for their Easter packaging.
Before wrapping up, I want to mention that the Peanuts characters were featured on Valentine’s packaging last year from Russell Stover, which you can see at the bottom of my 2014 post on the subject.
That’s everything I’ve got to share on Nestle Crunch’s Valentine Peanuts packaging for 2015 – I hope you enjoyed it.
Happy Valentine’s Day everyone and I’ll see you next time!
Hope Nestle in Fall 2015 plans a tie-in with the release of The Peanuts Movie.