{"id":5473,"date":"2012-07-28T14:29:44","date_gmt":"2012-07-28T18:29:44","guid":{"rendered":"http:\/\/www.collectingcandy.com\/wordpress\/?p=5473"},"modified":"2012-07-28T14:47:35","modified_gmt":"2012-07-28T18:47:35","slug":"2012-london-olympics-collectingcandy-style","status":"publish","type":"post","link":"http:\/\/collectingcandy.com\/wordpress\/?p=5473","title":{"rendered":"2012 London Olympics – CollectingCandy-style!"},"content":{"rendered":"
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UK – Cadbury – Wenlock & Mandeville – chocolate mascots bars – 2012 London Olympics – Summer 2011<\/p><\/div>\n

The 2012 London Summer Olympics officially kicked-off today after a wonderful opening ceremonies yesterday.\u00a0 I had a great time watching the ceremonies on television, and realized it was the perfect time to devote a post here to these Olympics.<\/p>\n

The title image for today’s post is my favorite of those I’ll be covering – it’s Cadbury’s Olympic mascot bar, featuring Wenlock and Mandeville.\u00a0 The chocolate itself is shaped like the two strange-yet-appealing characters.<\/p>\n

Cadbury began branding the 2012 Olympic logo onto their packaging back in 2010.\u00a0 They also created and launched an Olympic-related campaign called Spots V Stripes<\/em>.\u00a0 Spots V Stripes was a \u00a350m campaign that Cadbury ran from 2010 through today.\u00a0 There were a number of initiatives launched within the campaign and its efforts were spread across TV advertising, digital, events, community programs, PR and outdoor advertising.<\/p>\n

I have two wrappers from bars that were created out of the Spots V Stripes campaign – and here they are:<\/p>\n

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UK – Cadbury – Spots V Stripes Challenge Bar – 2012 London Olympics – chocolate bar wrapper – 2010<\/p><\/div>\n

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UK – Cadbury – Spots V Stripes – The Big Race – 2012 London Olympics – chocolate bar wrapper – 2011<\/p><\/div>\n

Beyond the bars that were created specifically for the 2012 London Olympics, they also branded standard bars with the logos and info.\u00a0 I wanted to pick up as many of these as I could.\u00a0 Here are a couple of them:<\/p>\n

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UK – Cadbury – Boost – 2012 London Olympics – chocolate candy bar wrapper – 2010<\/p><\/div>\n

I like that the Boost bar touts “biscuit energy”, which I think translates loosely to me as cookie-energy.\u00a0 Awesome.<\/p>\n

And finally, here’s my favorite Cadbury brand bar, with Olympic branding of its own:<\/p>\n

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UK – Cadbury – Curly Wurly – -CurlyWurly- London Olympics – candy bar wrapper – 2010<\/p><\/div>\n

The Olympics are an amazing time for the world, but also a special time and special event for the host country. \u00a0 As a collector, it’s great to track down and see the limited edition packaging that’s released to celebrate hosting the Olympics.\u00a0\u00a0 It’s fun stuff.<\/p>\n

And that’s all for today’s 2012 London Olympics-themed post.\u00a0 See you next time!<\/p>\n","protected":false},"excerpt":{"rendered":"

The 2012 London Summer Olympics officially kicked-off today after a wonderful opening ceremonies yesterday.\u00a0 I had a great time watching the ceremonies on television, and realized it was the perfect time to devote a post here to these Olympics. The … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[75],"tags":[477,479,321,316,328,351,332,14,324,78,333,480,478,483,21,15,348,481,482,11],"class_list":["post-5473","post","type-post","status-publish","format-standard","hentry","category-british","tag-2012-london-olympics","tag-cadbury-olympics","tag-candy-collecting","tag-candy-collection","tag-candy-collector","tag-candy-wrapper-collection","tag-candy-wrapper-collector","tag-collectible","tag-collecting-candy","tag-confectionery","tag-confections","tag-madeville-candy","tag-olympic-candy","tag-olympic-chocolate","tag-packaging","tag-sweets","tag-vintage-candy-wrapper","tag-wenlock-candy","tag-wenlock-chocolate-bar","tag-wrapper"],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p2aFGk-1qh","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/5473","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5473"}],"version-history":[{"count":13,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/5473\/revisions"}],"predecessor-version":[{"id":5490,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/5473\/revisions\/5490"}],"wp:attachment":[{"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5473"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5473"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5473"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}