{"id":18538,"date":"2016-10-20T16:00:59","date_gmt":"2016-10-20T20:00:59","guid":{"rendered":"http:\/\/www.collectingcandy.com\/wordpress\/?p=18538"},"modified":"2016-10-20T16:00:59","modified_gmt":"2016-10-20T20:00:59","slug":"unreal-candys-awesome-supernatural-halloween-offerings","status":"publish","type":"post","link":"http:\/\/collectingcandy.com\/wordpress\/?p=18538","title":{"rendered":"Unreal Candy’s Awesome “Supernatural” Halloween Offerings!"},"content":{"rendered":"

\"cc_unreal-supernatural-candy-title-plate-wip-maybe\"<\/p>\n

For those that aren’t familiar with the name, Unreal Candy is marketed as an organic and affordable alternative to some of the big brand mainstays of the candy isle.\u00a0 On the packaging design side of things, they launched with a remarkably bold look which I wrote about back in 2012<\/a>.\u00a0 In 2013 they made visual adjustments<\/a>, bringing an appearance to their product that was more accessible while still being edgier than those that they were differentiating themselves from.\u00a0 I haven’t had cause to post about them again until this week when I came across their awesome new line of Halloween\/Day of the Dead-themed offerings.\u00a0 Make the jump to check them out!<\/p>\n

Based on the previous articles I’d written on them, I’d come to expect strong design choices from the Unreal Candy Company, but I’d never seen them put out anything seasonal before.\u00a0\u00a0 And as Halloween candy sections were put up at the stores I’d visited this year, that remained true – I was simply not seeing anything from Unreal in those Halloween sections.\u00a0 Then, during a trip to a New Jersey Target store just last week, I encountered this display and my eyes popped out of my head:<\/p>\n

\"Unreal

Unreal Supernatural Candy – Halloween Day of the Dead single pack feed boxes at Target – October 2016<\/p><\/div>\n

Talk about striking – those Day of the Dead packaging graphics really grabbed my attention!<\/p>\n

Then I saw what I would come to learn was a Target Exclusive tin – so pretty, and boldly incorporating their clever Halloween tie-in tagline “Unreal Candy – It’s Super-Natural”:<\/p>\n

\"Unreal

Unreal Candy – Supernatural Candy – 20 Fun Packs Target Exclusive tin – October 2016<\/p><\/div>\n

As much as I liked that piece, I opted to not pick it up.\u00a0 But I did grab all three different multi-packs they had, each one sporting a color variation of their “Supernatural Candy” Day of the Dead Halloween graphics.<\/p>\n

\"Unreal

Unreal Supernatural Candy – Dark Chocolate Crispy Peanut Butter Cups – Halloween Day of the Dead 10 Pack – candy packaging – October 2016<\/p><\/div>\n

\"Unreal

Unreal Supernatural Candy – Milk Chocolate Chocolates in a Candy Shell – Halloween Day of the Dead 10 Pack – candy packaging – October 2016<\/p><\/div>\n

\"Unreal

Unreal Supernatural Candy – Milk Chocolate Peanut Butter Cups – Halloween Day of the Dead 10 Pack – candy packaging – October 2016<\/p><\/div>\n

Even though there were only three of those 10-packs, there were actually four different fun-size offerings across those and the box dumps.\u00a0 These individual packs don’t incorporate any of the Halloween graphics on them, so they are likely the same as what you’d find in their all-year-round offerings:<\/p>\n

\"Unreal

Unreal Supernatural Candy – Halloween fun pack singles – October 2016<\/p><\/div>\n

It’s great to see a company like Unreal getting into the seasonal packaging area, and doing it with such visual aplomb.\u00a0 I really do love what they did here.<\/p>\n

And that’s everything I’ve got on Unreal Candy’s awesome “Supernatural Candy” Halloween offerings.<\/p>\n

See you next time!<\/p>\n

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Today\u2019s post has been part of CollectingCandy.com\u2019s 2016 Countdown to Halloween. To check out other sites celebrating Halloween all month long, visit the official CountdownToHalloween site.<\/a>\u00a0 For more of CollectingCandy.com\u2019s CountdownToHalloween posts, just click here<\/a>.<\/p>\n

\"cc_collecting-candy-halloween-masthead-wip-2016-c\"<\/p>\n","protected":false},"excerpt":{"rendered":"

For those that aren’t familiar with the name, Unreal Candy is marketed as an organic and affordable alternative to some of the big brand mainstays of the candy isle.\u00a0 On the packaging design side of things, they launched with a … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[56,589,252,50,1279],"tags":[321,316,328,351,332,14,324,78,333,1280,1222,415,870,21,450,15,341,11],"class_list":["post-18538","post","type-post","status-publish","format-standard","hentry","category-chocolate-2","category-countdowntohalloween","category-halloween","category-holiday-2","category-organic","tag-candy-collecting","tag-candy-collection","tag-candy-collector","tag-candy-wrapper-collection","tag-candy-wrapper-collector","tag-collectible","tag-collecting-candy","tag-confectionery","tag-confections","tag-day-of-the-dead","tag-halloween","tag-halloween-candy","tag-organic","tag-packaging","tag-packaging-design","tag-sweets","tag-vintage-candy-wrappers","tag-wrapper"],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p2aFGk-4P0","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/18538","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=18538"}],"version-history":[{"count":18,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/18538\/revisions"}],"predecessor-version":[{"id":18564,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/18538\/revisions\/18564"}],"wp:attachment":[{"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=18538"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=18538"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=18538"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}