{"id":15230,"date":"2014-10-21T15:10:43","date_gmt":"2014-10-21T19:10:43","guid":{"rendered":"http:\/\/www.collectingcandy.com\/wordpress\/?p=15230"},"modified":"2014-10-21T15:10:43","modified_gmt":"2014-10-21T19:10:43","slug":"snickers-ever-evolving-halloween-pumpkins","status":"publish","type":"post","link":"http:\/\/collectingcandy.com\/wordpress\/?p=15230","title":{"rendered":"Snickers’ Ever-Evolving Halloween Pumpkins!"},"content":{"rendered":"

\"CC_Snickers<\/p>\n

One of the Halloween confectionery releases I’ve come to be keenly interested in each year are Snickers Pumpkins.\u00a0 This is partially due to them being a holiday release of a classic popular brand, but it’s also due to their receiving rapidly evolving packaging designs in the last few years.\u00a0 So make the jump to check out Snickers’ ever-evolving Halloween Pumpkins!<\/p>\n

The earliest example Snickers Pumpkin I have in my collection is from the 2011 era and features a two-color “pumpkin” logo:<\/p>\n

\"Mars

Mars – Snickers Pumpkin – 1.10 oz Halloween chocolate candy wrapper – 2011<\/p><\/div>\n

[Note:\u00a0 One subtle detail to note is that on the earliest wrapper I’m showing today, the illustrated Jack-O-Lantern features a \u00ae registered trademark indication, but the later wrappers simply feature the \u2122<\/b> or “trademark filed” indication.\u00a0 I wonder if the packaging designer initially jumped the gun and used the registered mark when it actually had not received that designation yet?]<\/p>\n

In 2012, Snickers Pumpkins 2-to-Go would get an upgraded look with a single-color “pumpkin” logo:<\/p>\n

\"Mars

Mars – Snickers Pumpkins – 2-to-Go – Halloween candy bar wrapper – October 2012<\/p><\/div>\n

The following year, the packaging design for 2-to-Go would remain mostly the same, excepting for the change to TM and the front-of-pack calorie indication, now listing the calories for the entire contents, rather than just the per-serving calories:<\/p>\n

\"Mars

Mars – Snickers Pumpkins – 2-to-Go – Halloween candy bar wrapper – TM 320 calories – October 2013<\/p><\/div>\n

Here’s the 2013 single pack:<\/p>\n

\"Mars

Mars – Snickers Pumpkin – 1.10 oz Halloween chocolate candy wrapper – October 2013<\/p><\/div>\n

In 2013, Snickers Peanut Butter also got the Halloween Pumpkin treatment in both sizes:<\/p>\n

\"Mars

Mars – Snickers Peanut Butter Pumpkins – 2-to-Go – Halloween candy bar wrapper – October 2013<\/p><\/div>\n

\"Mars

Mars – Snickers Peanut Butter Pumpkin – 1.10 oz Halloween chocolate candy wrapper – October 2013<\/p><\/div>\n

For Halloween this year, Snickers Pumpkins have returned yet again with a tweaked look.\u00a0 The package background color has changed from black to the standard Snickers-brown and the “pumpkin” logo has been given a much slicker look:<\/p>\n

\"Mars

Mars – Snickers Pumpkins – 2-to-Go – 2.83oz Halloween chocolate candy bar wrapper – October 2014<\/p><\/div>\n

\"Mars

Mars – Snickers Pumpkin – 1.10 oz Halloween chocolate candy wrapper – October 2014<\/p><\/div>\n

I’ve found that seasonal packaging tends to stay the same for at least a few years in a row without getting refreshed, but in the case of Snickers Pumpkins it’s been a rapid evolution of changing package designs.<\/p>\n

Though Snickers Peanut Butter Pumpkins were a welcome addition for 2013, I don’t believe they were brought back for 2014 (at least I never came across any this year).\u00a0 Instead, the newest addition to the Snickers family, Snickers Bites, got a Halloween-themed package:<\/p>\n

\"Mars

Mars – Snickers Unwrapped Bites – 2.83 Halloween candy package – October 2014<\/p><\/div>\n

I was surprised but delighted to see Snickers Bites get the Halloween treatment this year as I think it makes for a great addition to the Halloween landscape.<\/p>\n

And that’s everything I’ve got to share on Snickers ever-evolving Halloween Pumpkins.\u00a0 See you next time!<\/p>\n

\"CC_Snickers<\/p>\n

\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014<\/p>\n

Today\u2019s post has been part of CollectingCandy.com\u2019s 2014 Countdown to Halloween. To check out other sites celebrating Halloween all month long, visit the official CountdownToHalloween site.<\/a>\u00a0 For more of CollectingCandy.com\u2019s CountdownToHalloween posts, just click here<\/a>.<\/p>\n

\"CCC_Collecting<\/p>\n","protected":false},"excerpt":{"rendered":"

One of the Halloween confectionery releases I’ve come to be keenly interested in each year are Snickers Pumpkins.\u00a0 This is partially due to them being a holiday release of a classic popular brand, but it’s also due to their receiving … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[56,589,252,50,59,119],"tags":[321,316,328,351,332,14,324,78,333,1222,1209,21,222,1120,7,15,348,11],"class_list":["post-15230","post","type-post","status-publish","format-standard","hentry","category-chocolate-2","category-countdowntohalloween","category-halloween","category-holiday-2","category-mars","category-peanut-butter","tag-candy-collecting","tag-candy-collection","tag-candy-collector","tag-candy-wrapper-collection","tag-candy-wrapper-collector","tag-collectible","tag-collecting-candy","tag-confectionery","tag-confections","tag-halloween","tag-mars","tag-packaging","tag-peanut-butter-2","tag-seasonal","tag-snickers","tag-sweets","tag-vintage-candy-wrapper","tag-wrapper"],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p2aFGk-3XE","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/15230","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=15230"}],"version-history":[{"count":12,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/15230\/revisions"}],"predecessor-version":[{"id":15254,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/15230\/revisions\/15254"}],"wp:attachment":[{"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=15230"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=15230"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=15230"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}