{"id":10887,"date":"2013-08-31T16:27:44","date_gmt":"2013-08-31T20:27:44","guid":{"rendered":"http:\/\/www.collectingcandy.com\/wordpress\/?p=10887"},"modified":"2013-08-31T16:27:44","modified_gmt":"2013-08-31T20:27:44","slug":"7-elevens-exclusive-new-laffy-taffy-flavor","status":"publish","type":"post","link":"http:\/\/collectingcandy.com\/wordpress\/?p=10887","title":{"rendered":"7-Eleven’s Exclusive New Laffy Taffy Flavor!"},"content":{"rendered":"

\"CC_7-Eleven<\/p>\n

Sometimes a store exclusive candy offering is easy to spot – as it will be talked about in the trade press or have a large graphic on the package indicating it as special.\u00a0 But with this new release of Strawberry-Banana Laffy Taffy, I very nearly missed it completely.\u00a0 And if I could so easily overlook it, I figured it might be a good idea to put out the word about the release here – so others could seek it out to sample.<\/p>\n

Part of the fun (and one of the challenges) of collecting candy is trying to keep up with new and seasonal releases because there isn’t a central news service to let you know everything that’s out there or what’s coming.\u00a0 Because of that, I often find myself entering into “hunter mode” whenever I walk down a candy isle.\u00a0 There are so many products that come out that I’ll routinely encounter things I didn’t expect to see.<\/p>\n

And so it was that a few weeks ago I was surprised to find this small bit of signage in my local 7-Eleven candy isle, all the way near the floor hanging off the bottom shelf:<\/p>\n

\"7-Eleven

7-Eleven Excluisve Laffy Taffy 2013 – in-store signage<\/p><\/div>\n

It was the “New & Exclusive” bit that caught my attention, even though at first glance I had overlooked it as simply a sale price sign.\u00a0 But I realized it was much more and that 7-Eleven had gotten an exclusive Laffy Taffy flavor release.<\/p>\n

Though my 7-Eleven store had the sign pointing out the Strawberry-Banana Laffy Taffy, they didn’t have the exclusive flavor in stock.\u00a0 The following week I was in Staten Island and on the third 7-Eleven I visited, I found the elusive and exclusive flavor.\u00a0\u00a0 And here it is:<\/p>\n

\"Nestle

Nestle – Wonka – Laffy Taffy – Strawberry-Banana – 7-Eleven exclusive – candy wrapper – August 2013<\/p><\/div>\n

Without any markings to indicate that it’s a 7-Eleven exclusive, it’s possible I might not have ever noticed it or picked it up, assuming that I had a “full set” of contemporary Laffy Taffy wrappers already.<\/p>\n

Laffy Taffy fans might be scratching their heads right about now thinking that they’d seen this flavor before, and they have.\u00a0 Before the last major Wonka packaging redesign, Strawberry-Banana had been a part of the standard Laffy Taffy flavor assortment.\u00a0 Here’s what the 2007 version looked like:<\/p>\n

\"Wonka

Wonka Laffy Taffy – Hanna Strawberry-Banana – 2007<\/p><\/div>\n

So this was actually a discontinued flavor that is now making its return as a store exclusive.\u00a0 If you were a fan of this one, now is your chance to seek it out and enjoy the flavor combination again… if you’ve got a 7-Eleven nearby.<\/p>\n

I wanted to note that the flavors were also released together in boxed form earlier this year (though as individual Strawberry and Banana fun-size pieces):<\/p>\n

\"Nestle

Nestle – Wonka – Laffy Taffy – Strawberry and Banana – 4 ounce candy box – 2013<\/p><\/div>\n

And just to wrap up today’s post, here are the rest of the currently-available Laffy Taffy flavor wrappers.\u00a0 If\u00a0 you’ve seen any that are not included below – let me know!<\/p>\n

\"Nestle

Nestle – Wonka – Laffy Taffy – Grape – candy wrapper – 2013<\/p><\/div>\n

\"Nestle

Nestle – Wonka – Laffy Taffy – Cherry – candy wrapper – 2013<\/p><\/div>\n

\"Nestle

Nestle – Wonka – Laffy Taffy – Sparkle Cherry – candy wrapper – 2013<\/p><\/div>\n

\"Nestle

Nestle – Wonka – Laffy Taffy – Strawberry – candy wrapper – 2013<\/p><\/div>\n

\"Nestle

Nestle – Wonka – Laffy Taffy – Banana – candy wrapper – 2013<\/p><\/div>\n

\"Nestle

Nestle – Wonka – Laffy Taffy – Watermelon – candy wrapper – 2013<\/p><\/div>\n

And that’s everything I’ve got today on 7-Eleven’s exclusive Laffy Taffy flavor.\u00a0\u00a0 Eventually I plan to return to this topic when I put together a full historical retrospective on Laffy Taffy and Tangy Taffy – it’s quite a history!\u00a0 Until then I’ll be keeping my eyes peeled for other unexpected exclusives.<\/p>\n

See you next time!<\/p>\n","protected":false},"excerpt":{"rendered":"

Sometimes a store exclusive candy offering is easy to spot – as it will be talked about in the trade press or have a large graphic on the package indicating it as special.\u00a0 But with this new release of Strawberry-Banana … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[116,164],"tags":[894,893,321,316,328,351,332,14,324,78,333,892,21,842,895,15,891,348,1220,11],"class_list":["post-10887","post","type-post","status-publish","format-standard","hentry","category-nestle","category-wonka","tag-7-11","tag-7-eleven","tag-candy-collecting","tag-candy-collection","tag-candy-collector","tag-candy-wrapper-collection","tag-candy-wrapper-collector","tag-collectible","tag-collecting-candy","tag-confectionery","tag-confections","tag-exclusive","tag-packaging","tag-redesign","tag-seven-eleven","tag-sweets","tag-tangy-taffy","tag-vintage-candy-wrapper","tag-wonka","tag-wrapper"],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p2aFGk-2PB","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/10887","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10887"}],"version-history":[{"count":24,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/10887\/revisions"}],"predecessor-version":[{"id":10922,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/10887\/revisions\/10922"}],"wp:attachment":[{"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10887"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=10887"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/collectingcandy.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=10887"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}